Leads & CRM

Lead Score = Interest 30 + Need 25 + Budget 15 + Timing 15 + Engagement 15

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Yuxi Chen

@yuxi.vancouver · Instagram · Vancouver, BC

🔥 Hot · 90

Detected intent: IELTS Speaking 7.0 by April (92% confidence)

Grade 11 student, applying to UBC. Mentioned weak fluency twice.

Interest28/30
Need23/25
Budget12/15
Timing14/15
Engagement13/15

CRM record

Stage
Qualified
Last contact
12 min ago
Next action
Send free speaking assessment link
Owner
Ning AI (agent)
Consent
Inbound conversation · opt-out honoured

Follow-up cadence

  • Day 1Thank-you + free speaking assessment link
  • Day 3Send student result story (same test month)
  • Day 7Offer consultation slot
  • Day 14Share cohort start date + payment plan
  • Day 30Soft check-in, then pause 60 days

Guardrails: max 1 message per 48h, quiet hours 21:00–09:00 local, hard stop after 5 unanswered touches.